MMGB: Coca-Cola’s uplifting global ‘crazy’ campaign

This Monday morning, let’s open some happiness.

Advertising Agency: Ogilvy, Sao Paulo, Brazil
Creative Directors: Fred Saldanha, Claudio Lima, Gaston Bigio, Anselmo Ramos
Copywriters: Marcelo Padoca, Beto Cocito
Art Directors: Douglas Kozonoe, Fernando Reis
Account Managers: Luis Carlos Franco, Ana Paula Perdigão, Gabriela Malta
Director: Henry-Alex Rubin
Production Company: Smuggler