Campaign India Team
Apr 28, 2020

Mindshare's MK Machaiah moves to Wavemaker

He will head the ITC business at the agency

Mindshare's MK Machaiah moves to Wavemaker
MK Machaiah has moved to Wavemaker as business head for the ITC unit. He has also been appointed as president - special initiatives at the agency.  
Machaiah was appointed as chief innovation officer, South Asia at Mindshare in December 2017. Prior to this Machaiah was CEO, Mindshare Sub Saharan Africa.
In a career spanning 21 years, he has also worked with OMD (Nigeria), World Sport Group, Dentsu, McCann and Madison.
Sanchayeeta Verma previously headed the ITC business at the agency.
Campaign India

Related Articles

Just Published

1 hour ago

Blog: SonyLiv's Undekhi roasted for promotional ...

The author looks at back promotions that have gone wrong

2 days ago

Blog: The fascinating story of Brooks Brothers and ...

Brooks Brothers, best known for being the couturiers who outfitted 41 of the 45 American Presidents, filed for bankruptcy last week in the US. The author looks back at their journey...

2 days ago

Spotify reaches out to international music fans in ...

Watch the films conceptualised by Leo Burnett here