Alex Brownsell
Oct 07, 2013

McDonald's appoints Atif Rafiq first chief digital officer

Former Yahoo hand was GM of Kindle Direct Publishing at Amazon last. He will now lead global digital strategy and report to chief brand officer Steve Easterbrook.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

23 minutes ago

SW Network secures creative mandate for FILA and ...

The agency will drive FILA's digital creative and lead Foot Locker's mainline creative, targeting India’s youth and sneaker culture.

40 minutes ago

Fyers Unveils 'Born to Trade' to celebrating the ...

The experiential campaign positions trading as a calling, not just a skill.

45 minutes ago

Asian Paints Illuminates Mumbai’s Sea Link to ...

The activation was to celebrate Asian Paints' new role as BCCI's official Colour Partner.

55 minutes ago

Amit Dhawan and Preetesh Chouhan launch VibeTheory

The company claims to blend AI, creativity, and strategy to help brands achieve adaptive storytelling and human-centered digital transformation.