Maruti Alto brings people closer in new TVC

Maruti Suzuki has launched a TVC for its popular small car Maruti Alto. With new emission laws asking for automobiles to be fitted with BS4 engines, the new campaign signals the launch of the Alto’s BS4 compliant version. The TVC shows a young man and woman, who have been set up for a date by their parents, sitting in the new Maruti Alto, and preparing to start on a drive. He asks her if she would like the car’s air conditioner to be switched on, she nods.