Lotus Herbals has brought out its first TVC for its "White Glow" range.
Watch the TVC
The TVC features a young woman in a verdant place. The voiceover says, "Dewdrops, gentle grass. The really beautiful comes only from nature." It goes on to introduce and highlight the benefits of Lotus Herbals White Glow creme.
Govind Agarwal, group business head, Saints And Warriors, said, "The brief was 'A herbal crème that gives you fair, even-toned and radiant complexion in 7 days'. We gave it a surreal look, to remain in the herbal world of Lotus."
Client: Lotus Herbals
Agency: Saints And Warriors
Creative head: Pushpinder Singh
Client servicing: Govind Agarwal, Seema Upadhyay, Mary Gayen