Campaign India Team
Apr 19, 2021

L&K Saatchi & Saatchi appoints Namit Prasad as SVP - planning

Last agency stint was with Famous Innovations

Namit Prasad
Namit Prasad
L&K Saatchi & Saatchi has announced the appointment of Namit Prasad as senior vice president, planning. He will be based in Mumbai and report to Snehasis Bose, chief strategy officer, L&K Saatchi & Saatchi.
 
Prasad joins the agency after an entrepreneurial stint, prior to which he was planning head at Famous Innovations.
 
Bose said, “Over time and managing various categories and roles, Namit possesses a rare combination of fluid and strategic acumen in seeking and owning solutions that impact business growth. He is a great fit in our team of explorer-strategists, missioned to find the sweet spot between consumer need gaps x technology x clients’ business growth. I am looking forward to working with him and adding fresh spark to the agency’s entrepreneurial DNA.”
 
Prasad said, “As an enterprise builder myself, L&K Saatchi & Saatchi’s business focus - closely working with brands with an entrepreneurial mindset and contributing to growth beyond just communication - interested me hugely. Add to this Paritosh and Snehasis' ambition and passion! With my kind of experience, I hope to bring in a bit of ‘Baniya Branding’ mentality, wherein all branding efforts are tightly aligned to business objectives. While of course ensuring creative flair and the inventive possibilities of integration.”
 
In a career spanning 14 years, he has also worked with Aditya Birla Finance, Publicis, Lowe Lintas and DDB Mudra.
 
Source:
Campaign India

Related Articles

Just Published

16 hours ago

Images from the IAA Leadership Awards 2021

The IAA Leadership Awards were announced on 24 September in Mumbai. Here are images from the event which saw Anil Kapoor, Bobby Pawar, Nandini Dias, NP Singh, and Raj Nayak among the winners

1 day ago

Lux Cozi wins the plagiarism battle against Amul Macho

ASCI dismissed Amul Macho’s claims against the Lux Cozi ad as baseless and false

1 day ago

IAA Leadership Awards 2021: Bobby Pawar, Nandini ...

Raj Nayak inducted into IAA's 'Hall of Fame' and Anil Kapoor bags 'Brand Endorser of the Year'

1 day ago

WPP fined $19 million by SEC over accounting and ...

In India, a WPP subsidiary repeatedly bribed government officials in return for advertising contract