Sakal Media Group has announced the appointment of Krishna Menon as group chief marketing officer. He will be based in Mumbai and report to CEO Pradeep Dwivedi.
Menon was VP - sales and brand solutions at Asianet News Network prior. At Sakal, he will be responsible for brand marketing (trade and consumer), marketing communications, Sakal Labs solutions and activations for print, TV, digital and events.
Dwivedi said, “We are delighted to have Krishna Menon on board as CMO. His extensive experience across multiple media businesses in sales and marketing shall provide us a definite edge in serving our advertisers and readers alike. His understanding of the Maharashtra market shall also be an advantage in sustainably growing our leadership position.”
Menon, said, "The Sakal Media Group today stands at the threshold of a historic leap forward as it expands its footprint to access audiences across various demographics, geographies and distribution technologies in its heartland. I am excited to be part of this momentous journey.”
In a career spanning 17 years, he has also worked with Dainik Bhaskar Group, OnMobile Global, E18, Radio Mirchi and BPL Mobile.