Marketing Digital In-Depth Advertising Media PR
Vinita Bhatia
Mar 03, 2025

JioStar helps advertisers to balance reach with performance, optimising every rupee: Ishan Chatterjee

While IPL 2025’s scale is undeniable, JioStar’s focus is on deeper engagement, delivering richer, more immersive experiences for both viewers and advertisers, says its chief business officer.

Ishan Chatterjee, chief business officer—sports revenue, SMB and creator, JioStar.

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