Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Nov 24, 2009
ITC Foods rolls out latest campaign for Bingo!'s new flavour
ITC Foods has recently rolled out its latest TV-led campaign for Bingo! chips. The campaign promotes the brand's latest flavour, Red Chilli Bijli, and has been created by Ogilvy India. Speaking to Campaign India, Malvika Mehra, group creative director, Ogilvy India said, "Basically the objective was to announce the really spicy Red Chilli Bijli flavour of potato chips from the Bingo! stable."
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
16 hours ago
Amazon unveils first brand overhaul in 25 years, ...
The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.
Advertising
17 hours ago
Cheil India restructures as Cheil SWA Group
The network combines creative, digital, retail, and technology capabilities to deliver integrated marketing solutions.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
19 hours ago
WPP eyes India for growth as global revenue faces ...
CEO Mark Read outlines AI strategy, India expansion, and four focus areas at WAVES 2025.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
21 hours ago
Brands must eradicate the 'insight famine' to find ...
The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.
