Is the advertising industry an industry at all?

I haven’t enjoyed writing this editorial.But it needs to be written, so I wrote it.It’s spurred by the attendance at the event to felicitate Sam Balsara.Not the attendance, but the lack of attendance.The evening was hosted by the Advertising Agencies Association of India, the organization that instituted the award that Sam was conferred.And where were the members of the AAAI?

by Campaign India Team