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Apr 08, 2013
IAA Debate Verdict: Media fragmentation has not made the role of the creative agencies more important
The IAA Debate in Goa presented by Dainik Bhaskar Group saw Partha Sinha and Prasoon Joshi take on Anupriya Acharya and Vikram Sakhuja. Moderated by IAA’s Monica Tata, the verdict was in favour of the media agency duo.
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