Campaign India Team
Nov 10, 2023

Campaign India Marcomverse: If we publish everything clients want, they'll stop reading the newspaper - Partha Sinha

Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting a fortnightly podcast for Campaign India

Campaign India Marcomverse: If we publish everything clients want, they'll stop reading the newspaper - Partha Sinha
The next guest on Marcomverse, a podcast series which discusses the importance and role of marketing in solving business problems, is Partha Sinha, president, The Times of India Group.
 
 Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting the series for Campaign India.
 
In this episode, Sinha discusses a variety of topics including how the group bounced back after the pandemic, the future of print, and how the journalist-sales team work independently.
 

 

 

Source:
Campaign India

Related Articles

Just Published

14 hours ago

Campaign roundup: Week of 19 May

The latest ad films and campaigns from brands like Spinny, Lay’s, Battlegrounds Mobile India (BGMI), Sting Energy, Vi, Fenesta, Lloyd, Harpic, and more, in our weekly roundup.

14 hours ago

Moves and wins roundup: Week of 19 May

Our weekly roundup of the latest appointments and account wins news from Taboola, OTTplay Premium, Zee Media, BPCL, SRV Media, and many more.

14 hours ago

Plain? Predictable? Think again. B2B marketing is a ...

Like the humble potato that quietly transformed food history, B2B marketing has grown underground to become a critical yet often overlooked force in business growth, says Jake Hird, CSO and founder of Grove B2B.

14 hours ago

Goafest 2025 reveals line-up of industry leaders ...

The festival to feature over 60 speakers across 35 sessions and 20 masterclasses from the advertising, media, and marketing world.