Campaign India Team
Aug 29, 2012

Hindi GEC ratings: Star Plus returns to the top in week 33

Zee drops 46 points to fall from first to third place

Hindi GEC ratings: Star Plus returns to the top in week 33

 

Star Plus got back to the top of the Hindi GEC ratings in week 33, following a 10 point rise in its GRPs. The channel ended with 265 GRPs.
 
Colors gained 20 GRPs, to move up one spot to second place. The channel ended the week with 258 GRPs.
 
Zee, which topped the pack in week 32, dropped 46 points to fall to third place and ended the week with 237 GRPs.
 
Sony dropped three points, to end with 211 GRPs.
 
Sab dropped seven GRPs, but moved up one place to fifth. The channel achieved 126 GRPs for week 33.
 
Life Ok experienced a dip of 10 GRPs to reach 125. 
 
Sahara gained two points to reach 37 GRPs at the end of week 33.
 
Campaign India note: Viewership data for CS 4+, Hindi Speaking Markets, sourced from TAM subscribers.
Source:
Campaign India

Related Articles

Just Published

3 hours ago

Adobe’s APAC CMO: ‘There is a balance between ...

Duncan Egan weighs-in on how much AI should be relied upon and how much B2B marketing is changing, in his own role as a marketer to marketers.

3 hours ago

When the pavement becomes a cancer ward

A gut-punching film from St. Jude India spotlights how unsafe shelter, not treatment, threatens young cancer patients’ survival in metro cities.

4 hours ago

Theblurr bets big on AI to redraw agency rules

The newly-launched AI-native marketing agency promises faster pods, sharper outcomes and no more media-creative silos—or excuses.

4 hours ago

What makes a 'new-age agency' in 2025? Not hype

Speed, soul, and strategy now define creative partnerships—because in today’s feed-fuelled world, relevance fades faster than your next scroll, says Vamos Digital founder.