Campaign India Team
Mar 30, 2022

Goldmedal Electricals gets Saif Ali Khan and Jacqueline Fernandez

Will talk about the aesthetics of the brand’s range of products

Goldmedal Electricals gets Saif Ali Khan and Jacqueline Fernandez
Goldmedal Electricals has onboarded actors Saif Ali Khan and Jacqueline Fernandez as its brand ambassadors, as part of its brand outreach plans. 
 
The duo will be responsible for strengthening the brand’s connection with its consumers and talking about the aesthetics of the brand’s range of products.
 
Khan and Fernandez will feature in Goldmedal’s brand and product communication, across television, print, outdoor and social media.
 
Kishan Jain, Director at Goldmedal Electricals, said, “We are absolutely thrilled to welcome Saif and Jacqueline to the Goldmedal family.  Our focus has always been on innovation, design, and uncompromising quality. Saif Ali Khan and Jacqueline Fernandez, with their talent, stylish demeanour, iconic on-screen chemistry, and wide appeal, were an obvious choice to represent our brand.”
 
Source:
Campaign India

Related Articles

Just Published

6 hours ago

KIT Global pushes ‘minimum viable data’ for smarter ...

CEO Olga Dulinskaya explains why brands need less data, sharper personalisation, and unified platforms to navigate emerging markets.

7 hours ago

Mark Penn’s challenger playbook: Cockroach DNA, ...

At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, the closing of the ADK Global acquisition, and why spectacle still works in marketing.

10 hours ago

Influencers versus employees: Who builds brand ...

AnyMind Group's deputy head of publisher growth for India explains when to use advocacy, when to go for scale – and why smart marketers use both.

11 hours ago

41% of adland fears AI will stifle creativity

In an industry built on originality, storytelling, and brand expression, the creeping influence of algorithmic solutions is viewed with both curiosity and concern.