Advertising
Vinita Bhatia
Nov 13, 2024

‘Follow the Sun’ model, AI-driven capabilities to power Edelman Studio's global growth

The PR major’s in-house service production unit amplifies global reach through AI, time-zone synergies, and regional studios, in a bid to position itself as a leader in agile, high-quality content delivery.

Patrick Sidoti, global chief production officer, Edelman.

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