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This year, International Father's Day was celebrated on 19 June.
Like mothers, fathers too wear many hats for their children, and brands aimed to pay tribute to all the dads by showcasing different elements of fatherhood through their various campaigns.
Here's a list of films that caught our attention:
Bombay Shaving Company
Ceat Tyres
Colors Infinity and Comedy Central
Parle Products
Samsonite India
SBI General Insurance
SBI Life
Shoppers Stop
The Man Company
TradeIndia
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Its latest campaign takes a cheeky swipe at anti-dandruff clichés, spotlighting how itch—not just flakes—disrupts everyday moments.
Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do bold ideas end and brand accountability begin in awards season?
After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.
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Kantar’s Creative Effectiveness Awards show that when brands serve emotion with local flavour, consumers don’t just notice—they respond.
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