Eularie Saldanha
Mar 26, 2023

Eularie's blog: Does Classmate want school kids to mate?

The author talks about ITC Classmate’s recent ad conceptualised by Ogilvy, which possibly promotes the hook-up culture among school students

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

9 hours ago

TVS Motor Company unveils TVC for its 150cc hyper ...

The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.

13 hours ago

Arunachal Pradesh Tourism unveils ‘Take a new turn ...

The new tourism campaign positions the state around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.

13 hours ago

Bank of India names Concept Public Relations for ...

The public sector lender has appointed a Mumbai-based agency after a competitive pitch to manage its corporate communications mandate.

14 hours ago

PR Professionals appoints Rohit Sharma as vice ...

He will oversee client relations and content strategy.