Campaign India Team
Apr 04, 2022

Disney Star to launch Pravah Picture

The Marathi movie channel will launch on 15 May

Disney Star to launch Pravah Picture
Disney Star has announced the launch of a Marathi movie channel, Pravah Picture.
 
With this launch, the channel aims to bring Marathi movies on one platform, with over 200 titles. It will premiere one Marathi movie every week. 
 
The new channel is an extention of the network's Pravah brand, which also houses the Marathi GEC Star Pravah, launched in 2008. 
 
Pravah Picture is scheduled to launch on 15 May 2022. 
 
Kevin Vaz, head - network entertainment channels, Disney Star, said, “Over the years, Star Pravah has carved a special place in the hearts of Marathi-speaking audiences, making it a household name. We are thrilled to extend the Pravah brand with Pravah Picture and bring to our viewers an exciting new channel to further cater to their entertainment needs. We are creating an opportunity for our audiences to come together to watch the finest Marathi titles with their families and celebrate the Maharashtrian culture.” 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

2 days ago

When corporate chaos takes a day off

AMD’s Zen Mode film imagines an office where pressure disappears by using calm, not jargon, to make enterprise tech feel human.

2 days ago

EBITDA targets and vowel-free branding drive ...

The martech agency is executing a 26-company acquisition roadmap to achieve a 100-crore profit benchmark for its public market debut.

2 days ago

Glam21 launches wedding campaign with Avneet Kaur ...

The wedding-focused campaign combines celebrity association, consumer contests and in-store activations to engage shoppers during the festive marriage season.

2 days ago

Ikonic Professional partners Sahher Bambba for ...

The digital-first campaign with Sahher Bambba highlights easy-to-use styling tools designed for quick salon-like results.