Creambell appoints Korra for its digital duties
Account won post a multi-agency pitch
Mar 02, 2022 07:10:00 AM | Article | Campaign India Team
Creambell has awarded its digital mandate to Korra.
With this mandate, the agency will be responsible for the brand’s digital strategy, planning and creative solutions.
This account was on post a multi-agency pitch and will be serviced from Korra’s Gurugram office.
Sudhir Chavan, CEO, Creambell, said, “The ideas that Korra conceptualised for us, were rooted in cultural insights, and that is what stood out for us. Their recent body of work reflects their deep understanding of the new-age customer resulting in their successful track record of helping brands scale up to greater heights. We look forward to this dynamic partnership with Korra to help us achieve our desired goals in this rapidly evolving market.”
Gaurav Nabh, founder and CEO, Korra, said, “We are delighted to begin an exciting inning with Creambell to support their digital transformation and strategic digital communication.”
Deepak Kumar, chief creative officer, Korra added “We are thrilled to partner with a vibrant and popular brand like Creambell. Looking at the current consumer journey disruption post-Covid, we are looking forward to activating all cogs of content and experience for Creambell and making it everyone’s favourite ice cream brand, again.”