Colors jumps to 300 GRPs

Colors (300 GRPs) pulled away with a 47 GRP lead over Zee TV  (253 GRPs) in week 27, according to TAM data. STAR Plus was in third place with 239 GRPs.All GECs gained viewers this week, the most notable being the performance of NDTV Imagine which garnered 133 GRPs. Sony's improved showing took the channel to 108 GRPs. Other performances for the week included SAB TV at 67 GRPs, STAR One at 59 GRPs, Sahara One at 29 GRPs, STAR Utsav at 27 GRPs and 9X at 20 GRPs. Real continues to struggle, managing just 11 GRPs for the week under review.

by Campaign India Team