Colors closes gap with Zee to just 36 GRPs
After winning the number three slot, Viacom 18's GEC Colors now has its eyes set on the number two position as it closes gap with Zee TV this week. According to TAM C&S 4+ data for week 36, Colors has garnered 159 GRPs, while Zee has got 195 GRPs. There is a difference of just 36 GRPs this week as compared to the difference of 52 GRPs for week 35.Star Plus still remains at the top slot. It has managed 282 GRPs this week as compared to 275 GRPs last week.
by Campaign India Team
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