
Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Viacom18's general entertainment channel Colors jumped into the number three slot in the second week since its launch, with a spectacular 116 GRPs (TAM, CS 4+, Week 31) pulling away from the pack hitherto in the battle for the position.Interestingly, the genre has seen an expansion of audiences in the two weeks since Colors' launch, with the top ten channels delivering over 1100 GRPs since Week 30. For Week 31, the top ten GECs have delivered 1134 GRPs.
Contact Customer Support at
[email protected]
or call+91 022 69047500
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.
With no elections or cricket highs, India’s INR 1371 billion adex proves that digital muscle, data depth, and media shifts are driving real momentum.
Former Ogilvy UK CEO Michael Frohlich will replace Wade, who leaves the holding company after 13 years.
The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade third-party tracking for first-party trust, clean data, and cultural transparency—or risk fading into irrelevance.