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Coca-Cola has announced the appointment of Ricardo Fort as vice president, marketing for its India and South West Asia operations. Fort joins from Coca-Cola Brazil where he was the marketing director, thus filling in the spot left vacant by Venkatesh Kini who moved to Atlanta as global vice-president, juice marketing, Coca Cola.
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Hockey India has released a new campaign to build anticipation for the upcoming Hero Hockey India League season, supported by a wide-reaching marketing rollout.
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