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CNBC Awaaz and Campaign India have launched Budget Fun-das where media and advertising professionals give their light-hearted take on how the budget could impact them individually and also the industry as a whole. Watch McCann Erickson’s Prasoon Joshi talk about this year’s budget and his expectations here
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Its ‘My Guiding Light’ campaign centres personal agency in diamond buying, positioning value-led choice amid rising competition from lab-grown diamonds.
Directed by Emmy Award‑winner Rhys Thomas and produced by Stink London, the hotel chain has launched localised versions for India, Japan, and Korea.
Atul Sharma exits after seven years at the helm.
Following Omnicom’s acquisition of IPG, Omni is now also powered by assets originally under the latter.