Raahil Chopra
Jun 24, 2022

Cannes Lions 2022: The Metaverse is a very sexy, but much-hyped area to be in – Sir Martin Sorrell

Christian Deuringer and Sorrell discussed client-agency relationships, technology, and the importance of insights

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

15 hours ago

Xiaomi turns mispronunciation into marketing mayhem ...

The brand’s festive film revives MTV Roadies-style drama, complete with sibling squabbles, nostalgia, and a clever twist on how you say ‘Xiaomi’.

17 hours ago

Havas ‘could be interested’ to buy or partner with ...

Japanese agency group is 'too big' to buy outright, Havas said.

17 hours ago

Ronald McDonald House launches emotional campaign; ...

Family Stays highlights comprehensive care as the organization aims to double the number of families served by 2030.

17 hours ago

Trust is the new creative brief

Clicks, conversions, and attention are no longer a given for any brand. They must be earned. And the price of entry is credibility.