Here are the three Grand Prix winners from last night’s award ceremony:
Media Grand Prix Winner: McLann Lima Client: Coca-Cola Campaign: Happy ID
Mobile Grand Prix Winner: FCB Brasil, São Paulo Client: Nivea Campaign: The Protection Ad
Outdoor Grand Prix Winner: Whybin\TBWA Group Melbourne Client: ANZ Campaign: GAYTMs
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Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.
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With no elections or cricket highs, India’s INR 1371 billion adex proves that digital muscle, data depth, and media shifts are driving real momentum.
Former Ogilvy UK CEO Michael Frohlich will replace Wade, who leaves the holding company after 13 years.
The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade third-party tracking for first-party trust, clean data, and cultural transparency—or risk fading into irrelevance.
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