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BBDO INDIAType of agency: AdvertisingCompany ownership: OmnicomKey personnel: Josy Paul, chairman and chief creative officer,Sangeet Pillai, Planning Director, Ajai Jhala, CEO Accounts won: 7Up, Quaker Oats, Hewlett Packard, new joint venture from Turner Broadcasting, Bayer HealthCare, P&G Gillette Accounts lost: None
Contact Customer Support at
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or call+91 22 69489600
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Accenture Song, the consultancy’s creative marketing arm, is piloting the use of Alembic to measure its own marketing efforts.
The agency will drive FILA's digital creative and lead Foot Locker's mainline creative, targeting India’s youth and sneaker culture.
The experiential campaign positions trading as a calling, not just a skill.
The activation was to celebrate Asian Paints' new role as BCCI's official Colour Partner.