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India has won one silver, five bronzes and seven finalists at YoungGuns 2009.O&M Mumbai’s campaign for Sour Marbels for Perfetti Van Melle has won a silver in the Out-of-home campaign category. It has also won a bronze in the Print Advertising Campaigns Newspaper category.
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
The collaboration connects Pexpo’s focus on sustainable steel bottle manufacturing with the film’s narrative of strength, discipline and conscious choices.
The campaign translates holiday movie-inspired looks into an OTT-style shopping experience on its website.
The India campaign features Ananya Panday and Lakshya as new global ambassadors.