Breaking News: Wally Olins to start design firm Saffron in India

Wally Olins, regarded as one of the foremost practitioners of modern brand design and identity, is bringing his design shop Saffron to India. The Mumbai operations of the design firm will have two Indian partners, namely veteran ad man Bobby Sista who will operate as president of the Mumbai location and Rajesh Kejriwal. The agency is currently looking at hiring a business head for the company as well as a creative head and a design team.They already have a client management team in place.