Campaign India Team
Mar 18, 2011

BMB India bags Godrej Nature's Basket business

The agency won the account following a multi-agency pitch

BMB India bags Godrej Nature's Basket business

 

BMB India, a 50:50 JV between Trevor Beattie’s BMB and Madison World, has won the mandate to handle the creative duties of Godrej Nature’s Basket.  
 
On the account win, Prabha Prabhu, chief executive officer, BMB India, said, “It was a multi-agency pitch. For me this is a very prestigious win as it is great to be part of the Godrej Group. This is the first pitch that my expat Executive Creative Director Pat Burns has worked on. The campaign will soon be released.” 
 
Godrej Nature’s Basket started with one store in Mumbai, and the chain has has expanded to 13 stores across Mumbai, Delhi and Pune. 
 
Source:
Campaign India

Related Articles

Just Published

7 hours ago

WhatsApp shows how its connecting relations during ...

Watch the films conceptualised by BBDO India here

1 day ago

Havas Media Group rolls out social equity private ...

The ad targeting program will work with BIPOC and LGTBQ+-owned media businesses and is believed to be the first of its kind.

1 day ago

Combiflam gets the clarity of thought back

Watch the film conceptualised by Ogilvy here

1 day ago

Premier League advertising increases as Bundesliga ...

Per game advertising increases to more than 11 minutes for the England's top division while Germany sees a dip down to five minutes