Sandeep Goyal
Sep 20, 2018

Blog: Raising a toast to 250 years of celebrity advertising

Beginning today we kick off a five part series that celebrates celebrity led advertising over 250 years

In the late eighteenth century novelty ‘root’ or bulb pots for native flowers or more exotic blooms, were much sought after. The hedgehog or ‘porkoipin’ bulb pot in Black Basalt, the first ornamental ware body developed by Josiah I in 1768, showed the white snowdrop flowers to great advantage. Wedgwood was probably the first brand to use a celebrity endorsement.

Pic credits: The Wedgwood museum

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