BC Webwise announces movie marketing division

BC Webwise, after working on online movie marketing for quite some time, has now finally announced a movie marketing division. The company already has clients like Yash Raj Films, Red Chillies Entertainment and Pritish Nandy Communications (PNC). The division is led by Jaya Bhatia, senior VP account planning and servicing and Neha Parekh, senior creative architect.

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