Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Jun 24, 2008
BC Web Wise’s new agency scoops Britannia Cheese biz
BC Web Wise has won the digital account of Britannia Cheese. The account will be handled by the Big iTuna, the agency which has been recently created by BC Web Wise to handle conflicting business.The size for the digital business is estimated to be about Rs 50 lakhs, according to industry sources. The total media spends of Britannia Cheese is about Rs 2 crore. BC Web Wise is planning to create a “community” website for the brand.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
May 23, 2023
Cannes Contenders 2023: BC Web Wise
Advertising
Nov 05, 2014
Pradnya Sinha joins BC Web Wise
Advertising
Aug 26, 2014
BC Web Wise wins Racold Thermo
Just Published
Advertising
6 hours ago
Brands hitch a ride on Rath Yatra's AI bandwagon
From AI films to menthol caps, brands are tapping into Rath Yatra’s massive footfall to mix tradition with tech-fuelled storytelling.
Advertising
6 hours ago
Scroll-stopping or scroll-past? The 2.5-second ad ...
As Gen Z rewires the attention economy, brands are trading static ads for AR, creators and bite-sized storytelling to stay in the frame.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Marketing
6 hours ago
CloudTV enters India’s CTV ad market with Magnite ...
With 12 million screens and Magnite in tow, CloudTV enters the ad arena, eyeing India’s shifting viewer habits and digital ad pie.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
9 hours ago
X retires ‘unnecessary’ ads hashtag to help ...
Ads on X will be processed by AI.
