BBC World adds News to name

BBC World today announced the change its brand to BBC World News and has positioned itself as a tri-media news service spanning across TV, mobile and online.  BBC Global News has also announced the promotion of Vaishali Sharma as Head of Marcomms, BBC Global News, South Asia and of Dezma De Melo , who was Head of Audience Insight, BBC World, as Head of Audience Insight, BBC Global News, South Asia

by Campaign India Team