Scarecrow Communications has announced the appointment of Ashish Naik as group creative director for its Mumbai office. Naik joins the agency from Ogilvy & Mather where he was senior creative director.
Manish Bhatt, founder director, Scarecrow, said, “Ashish is a classic visual thinker and many of his critically acclaimed work follows Sir John Hegarty School of advertising. He has a distinguished experience of working on some of the leading brands in India, under the guidance of some of the leaders in the industry at India’s leading creative agencies. Some of his past work has been recognised globally. His experience will help me further cultivate the creative culture at Scarecrow Mumbai.”
Naik said, “It’s been an interesting journey in advertising so far. I have always learnt from the different personalities I have met through my journey. Manish and Raghu are two such people who have grown strength by strength and have tasted success in such a small time span. Scarecrow has been successful in making its mark in today’s competitive advertising world. I am looking forward to being part of a strong creative team and spreading my wings in this flight to success.”
In a career spanning 19 years he has also worked with Contract, FCB Ulka, Everest and Saatchi & Saatchi.