Media Marketing Digital
Nagesh Joshi
Jan 30, 2025

Aptech targets INR 500 crore revenue from Creval by 2030

Company plans to reach out to five lakh college students in India to promote the newly launched AI-based visual art evaluation tool.

Left to right: Aptech's EVP Abir Aich with Kanishka Agiwal, head of service lines, public sector at AWS India along with Aptech's chief business officer Sandip Weling, and EVP and head of technology Parag Dhakan, at Creval's launch.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Why Shah Rukh Khan still rules India’s brand universe at 60

1 Why Shah Rukh Khan still rules India’s brand universe at 60

ICC World Cup: Where does women’s cricket stand after historic win?

2 ICC World Cup: Where does women’s cricket stand after historic win?

Piyush Pandey dies at 70; the industry mourns a legend

3 Piyush Pandey dies at 70; the industry mourns a legend

QuickAds’ $1.7 million bet: Can AI fix advertising’s 90% failure rate?

4 QuickAds’ $1.7 million bet: Can AI fix advertising’s 90% failure rate?

Agencies must prove ROI, not just impressions

5 Agencies must prove ROI, not just impressions

Bingo! turns ‘Big No’ into its boldest punchline yet

6 Bingo! turns ‘Big No’ into its boldest punchline yet

Blog: How stigmatising Harmanpreet Kaur is hurting Brand India

7 Blog: How stigmatising Harmanpreet Kaur is hurting Brand India

Smriti Mandhana and Mithali Raj are the most liked female cricketers: Hansa Research report

8 Smriti Mandhana and Mithali Raj are the most liked female cricketers: Hansa Research report

NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

9 NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

10 Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

Related Articles

Is generative AI eroding media's ethical core?
Digital
Nov 04, 2024

Is generative AI eroding media's ethical core?

'Centre on people': Meta's monetisation lead on the rise of generative AI tools
Advertising
Apr 02, 2024
Shawn Lim

'Centre on people': Meta's monetisation lead on the ...

Adoption of generative AI technology is trailing behind employee usage and consumer demand: Adobe
Digital
Nov 28, 2023
Campaign India Team

Adoption of generative AI technology is trailing ...

Spotify turns down the noise on AI-generated music
Media
Oct 13, 2025
Vinita Bhatia

Spotify turns down the noise on AI-generated music

Just Published

Marico awards its integrated media mandate to Omnicom Media Group’s PHD India
Advertising
12 hours ago
Campaign India Team

Marico awards its integrated media mandate to ...

Madison Media is the outgoing media partner, after bagging the account in 2019.

Toilet soaps dominate TV advertising in 2025: TAM AdEx
Advertising
16 hours ago
Campaign India Team

Toilet soaps dominate TV advertising in 2025: TAM AdEx

Hindustan Unilever and Reckitt remained the largest spenders, even as muted consumer demand saw FMCG companies tightening their ad budgets.

Coca-Cola reignites AI ad debate with new holiday campaign
Advertising
17 hours ago
Shannon Miller

Coca-Cola reignites AI ad debate with new holiday ...

A new version of the classic ‘Holidays Are Coming’ reinforces the brand’s commitment to generative tech and storytelling.

The great escape? What they don’t tell you about going independent
Opinion
17 hours ago
Edward Usher

The great escape? What they don’t tell you about ...

Life after the network machine: the highs, the headaches and the surprising truth about creative freedom.