Advertising Digital In-Depth
Little Yadav
Oct 29, 2024

AI in ads: Boosting brands or breaking trust?

AI's role in advertising dazzles with personalisation, but it also brings along ethical challenges, forcing brands to balance innovation with responsibility.

Transparency, an essential principle in AI advertising, can often be obscured by the technology’s ‘black box’ nature. Image source: Freepik

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