Grey Group India has announced the appointment of Ketan Desai as president, North. Desai moves from Grey Bangladesh, where he was chief operating officer and will lead the agency's operations in North India, based in New Delhi.
Prior to this, Samir Datar headed operations as SVP and office head. Datar left the agency recently.
Sunil Lulla, chairman and MD, Grey Group India, said, “Grey is enhancing its talent and leadership pool with Ketan Desai. He brings in the relevant diverse skills required to navigate contemporary communication needs of Grey’s clients”
Desai said, “I am delighted to lead the charge for steering Grey’s market place reputation and success, in the North of India. It is a privilege to be able to partner this marquee list of clients and help build their brands in Grey’s famously effective way.”
In a career spanning close to 20 years, Desai has worked across Grey's offices in Mumbai, Kolkata, New Delhi and Colombo.