The Work
Campaign India Team
Apr 13, 2020

Vodafone brings back its pug to extend stay home, stay safe message

Watch the film conceptualised by Ogilvy

Vodafone Idea Cellular has released a film which urges the nation to stay home and stay safe during the coronavirus crisis.
 
Conceptualised by Ogilvy, the film sees a return of the pug. The pug is shown getting back to its kennel as Vodafone spreads the stay home message. 
 
The film was published on YouTube on 9 April.
 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

2 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

WPP brings in McKinsey to advise on strategic review

3 WPP brings in McKinsey to advise on strategic review

Why Shah Rukh Khan still rules India’s brand universe at 60

4 Why Shah Rukh Khan still rules India’s brand universe at 60

McCann hits the right note with Hero Splendor’s life symphony

5 McCann hits the right note with Hero Splendor’s life symphony

ICC World Cup: Where does women’s cricket stand after historic win?

6 ICC World Cup: Where does women’s cricket stand after historic win?

Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

7 Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

Why almost every brand you know apologised

8 Why almost every brand you know apologised

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

9 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Can movies move the needle on child trafficking?

10 Can movies move the needle on child trafficking?

Related Articles

Tata Sky frees certain services, urges consumers to learn during lockdown
The Work
Apr 01, 2020
Campaign India Team

Tata Sky frees certain services, urges consumers to ...

PETA responds to Vodafone Pug row
Opinion
Apr 19, 2018
Manilal Valliyate

PETA responds to Vodafone Pug row

Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani moves to WPP COO
Advertising
Sep 05, 2025
Shauna Lewis

Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani...

Red Label's heart-touching film works on the sense of smell
Advertising
Feb 28, 2024
Campaign India Team

Red Label's heart-touching film works on the sense ...

Just Published

The new frontier in brand storytelling
Marketing
4 hours ago
Campaign India Team

The new frontier in brand storytelling

IAA India and Snapchat brought together agencies and creators for a hands-on look at AR’s growing role.

M&C Saatchi and S4 Capital downgrade 2025 growth forecasts
Advertising
5 hours ago
Maisie McCabe

M&C Saatchi and S4 Capital downgrade 2025 growth ...

M&C Saatchi revenues hit by US government shutdown while S4 Capital blames 'lower project-based revenue and continued client caution'.

Former WPP boss Mark Read announces next move
Advertising
5 hours ago
Beau Jackson

Former WPP boss Mark Read announces next move

Read announced his departure from WPP in June.

Loca Loka bets on India’s premium tequila wave with measured rollout
Marketing
6 hours ago
Vinita Bhatia

Loca Loka bets on India’s premium tequila wave with ...

Can its blend of global heritage, local cultural narrative, and controlled rollout strategy move beyond curiosity?