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A collaborative skilling initiative uses animated storytelling to spotlight Indian start-ups while training young creative talent across institutions.
It extends its category education platform with a multi-format campaign aimed at addressing information gaps in homebuying decisions.
The in-store celebration in Chennai blends cultural relevance with experiential retail to reinforce its confidence-led brand positioning.
Once driven by essentials, quick commerce is now finding its fastest growth in fashion, gifting, décor and frozen foods—reshaping how India shops on impulse, well beyond metros.