The Work
Campaign India Team
Jul 29, 2016

Pick of the week: Fevikwik

The Pidilite brand and Ogilvy just did it again

This one is probably not going to win too many awards. 
 
It's possibly not even the best piece of work on the brand. 
 
Yet, it's still the best we've seen this week, retaining the quirkiness and bringing on the smiles.
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Tide gets Ayushmann Khurrana in a triple role to show spotless cleaning

1 Tide gets Ayushmann Khurrana in a triple role to show spotless cleaning

Battle of the Brands: Axis Bank Vs Kotak Mahindra

2 Battle of the Brands: Axis Bank Vs Kotak Mahindra

Unilever to end references to whitening; will rename Fair & Lovely

3 Unilever to end references to whitening; will rename Fair & Lovely

Emami 'shocked' by HUL's re-brand of Fair & Lovely for men

4 Emami 'shocked' by HUL's re-brand of Fair & Lovely for men

Ogilvy gets Deloitte's Andy Main as global CEO

5 Ogilvy gets Deloitte's Andy Main as global CEO

Unilever suspends Facebook and Twitter advertising through 'at least' end of 2020

6 Unilever suspends Facebook and Twitter advertising through 'at least' end of 2020

JSW Cement looks to be stepping stone to success with Sourav Ganguly and Sunil Chhetri

7 JSW Cement looks to be stepping stone to success with Sourav Ganguly and Sunil Chhetri

MMGB: A collection of Father's Day ads

8 MMGB: A collection of Father's Day ads

Pepsi and Salman Khan urge the youth to take on societal judgement with swag

9 Pepsi and Salman Khan urge the youth to take on societal judgement with swag

Former GSK design director launches design consultancy

10 Former GSK design director launches design consultancy

Related Articles

Ogilvy gets Deloitte's Andy Main as global CEO
Advertising
Jun 23, 2020
Campaign India Team

Ogilvy gets Deloitte's Andy Main as global CEO

Ogilvy hunts for new worldwide CEO as John Seifert announces departure
Advertising
Apr 29, 2020
Lindsay Stein

Ogilvy hunts for new worldwide CEO as John Seifert ...

Ogilvy edges Mindshare as top titan in AOY Apac Network awards
Awards
Dec 13, 2019
Robert Sawatzky

Ogilvy edges Mindshare as top titan in AOY Apac ...

Blog: Ogilvy versus Vivo - whose idea was it anyway
Advertising
Oct 20, 2019
Sandeep Goyal

Blog: Ogilvy versus Vivo - whose idea was it anyway

Just Published

Debate: The epitaph of classical advertising already written?
Advertising
1 hour ago
Campaign India Team

Debate: The epitaph of classical advertising ...

Roshan Abbas and Swapan Seth debated on the topic in the second edition of The Advertising Club's 'vice and versa' series

Head & Shoulders gets Ranveer Singh to rap for a dandruff free scalp
Advertising
1 hour ago
Campaign India Team

Head & Shoulders gets Ranveer Singh to rap for a ...

Disha Patani and Sara Ali Khan are also part of the campaign conceptualised by Autumn Grey and Madison PR

WhatsApp shows how its connecting relations during the pandemic
The Work
1 day ago
Campaign India Team

WhatsApp shows how its connecting relations during ...

Watch the films conceptualised by BBDO India here

Havas Media Group rolls out social equity private marketplace
Advertising
2 days ago
Oliver McAteer

Havas Media Group rolls out social equity private ...

The ad targeting program will work with BIPOC and LGTBQ+-owned media businesses and is believed to be the first of its kind.