Shriya Seshadri

Nostalgia sells, but only when it’s designed to remember
Marketing
4 days ago
Shriya Seshadri

Nostalgia sells, but only when it’s designed to ...

From kitschy candy tins to minimalist memory cues, Summer Owl Studio founder and creative director explains why nostalgia-led packaging is becoming a branding strategy, not just a sentimental detour.

Striking a balance between design discipline and creative rebellion
Advertising
May 12, 2025
Shriya Seshadri

Striking a balance between design discipline and ...

In a world full of sameness, the most memorable brands are the ones that take creative risks while staying true to who they are, opines SummerOwl Studio's founder and creative director.

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