Watch the film conceptualised by Y&R London here
Here's a reminder tennis fans probably didn't need - Wimbledon 2017 kicks off today.
This film by BBC (UK) conceptualised by Y&R London features a hero maverick tennis ball as it bounces the length of Britain championing the delights of Wimbledon.
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Programme of editorial and partner events will run across the week of the festival in June.
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