Campaign India Team
Jul 21, 2017

Kit-Kat takes a picture postcard break

Watch the digital films here

Nestlé's Kit-Kat launches a new campaign, ‘my travel break’, to bring immersive travel break experiences to life. Select Kit-Kat packs have been designed as picture postcards from holiday locations, such as Valley of Flowers, Alleppey, Puducherry and Nubra Valley amongst others. 
 
Commenting on the campaign, Nikhil Chand, general manager, chocolate and confectionery, Nestlé India said, “The idea behind our latest campaign ‘My Travel Break’ is to celebrate the richness of experiences that India has to offer, and bring these right to our consumers’ hands”
 
As part of this unique campaign, Nestlé India has also launched a series of four videos, each capturing the serenity, and beauty of an interesting location. Each 15 second video promises to take viewers on a relaxing and enchanting virtual travel break.
 
Take a tour of the Andamans here:
 
 
Or choose to visit Ladakh here:
 
 
For a trip of the Valley of flowers, take a break here:
 
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Spikes Asia unveils 2026 jury lineup

11 Indians are on the list, including 2 jury presidents

1 day ago

Pinterest predicts the biggest Gen Z trends of 2026

The Pinterest Predicts 2026 report shows Gen Z using the platform to trade viral chaos for slower, highly curated lives. This means that making pen pals, maximalist brooches, and outdoorsy, explorer-coded fashion is back in again.

2 days ago

NutriChoice taps Aamir Khan to sell the power of ...

Britannia’s new campaign links tiny everyday decisions to bigger behaviour change, using the actor and mindful snacking as the creative bridge.

2 days ago

How Yas Island and Pickyourtrail Crafted a ...

In a world inundated with travel imagery, where every scroll reveals another sunset, skyline, or stamp-worthy escape, Yas Island, Abu Dhabi and Pickyourtrail manage to carve out a distinct space with Smash the Ordinary.