The Work
Ad Nut
Dec 06, 2019

Drink more SugarFizz! (Or maybe don't)

A soda alternative called Remedy seeks to distinguish itself by subverting soda-ad conventions, in a fun campaign by AJF GrowthOps.

A soda alternative called Remedy seeks to distinguish itself by subverting soda-ad conventions, in a fun campaign by AJF GrowthOps.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

3 Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

Kia's Sonet embarks on a journey of uncharted thrill

4 Kia's Sonet embarks on a journey of uncharted thrill

India 2030: Middle class majority to fuel shift to experience-led spending

5 India 2030: Middle class majority to fuel shift to experience-led spending

Beyond the follower count: When influence meets due diligence

6 Beyond the follower count: When influence meets due diligence

Can sound make you taste spice? 7UP thinks so

7 Can sound make you taste spice? 7UP thinks so

Moves and wins roundup: Week of 28 April

8 Moves and wins roundup: Week of 28 April

IPL ads: High stakes, low recall, and smarter plays

9 IPL ads: High stakes, low recall, and smarter plays

The curious case of Gangoogly: How Bare Bones bowled a digital doosra for Google Search

10 The curious case of Gangoogly: How Bare Bones bowled a digital doosra for Google Search

Related Articles

NZ, Australia and Singapore among top five most awarded countries
Aug 05, 2010
Campaign India Team

NZ, Australia and Singapore among top five most ...

Australia to press ahead with media bargaining law despite backlash
Digital
Feb 19, 2021
Staff Reporters

Australia to press ahead with media bargaining law ...

Accenture acquires martech consultancy The Lumery
Marketing
Mar 04, 2024
Staff Reporters

Accenture acquires martech consultancy The Lumery

Campaign India Adland Predictions: ICC World Cup 2011 – Sri Lanka vs New Zealand
Advertising
Mar 29, 2011
Campaign India Team

Campaign India Adland Predictions: ICC World Cup ...

Just Published

JioStar launches influencer marketing platform JioStarverse
Advertising
14 hours ago
Campaign India Team

JioStar launches influencer marketing platform ...

The data-led platform will provide brands with audience intelligence, talent discovery, and real-time performance tracking.

Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand
Advertising
17 hours ago
Lucy Shelley

Jaguar Land Rover launches global creative agency ...

Accenture Song is the incumbent on the account.

GroupM to merge agency brands into single P&L
Advertising
17 hours ago
Lucy Shelley

GroupM to merge agency brands into single P&L

WPP to 'sunset' agency specific job titles in the shake-up.

Kohl hard truths: When nostalgia meets no-smudge tech
Advertising
19 hours ago
Campaign India Team

Kohl hard truths: When nostalgia meets no-smudge tech

Renée Cosmetics revives a desi beauty ritual—with a waterproof twist—to remind us that some traditions just won’t budge.