Featuring Juju Basu, Rahul Mathew, Vishal Mangalorkar and Thomas Kim
What were the learnings from day two of the Cannes Lions International Festival of Creativity 2013?
We asked Juju Basu, vice president & executive creative director at Contract Advertising, Rahul Mathew, ECD, McCann Erickson, Vishal Mangalorkar, producer and director, Infiniti Films and Thomas Kim is ECD, Cheil HQ
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
With no elections or cricket highs, India’s INR 1371 billion adex proves that digital muscle, data depth, and media shifts are driving real momentum.
Former Ogilvy UK CEO Michael Frohlich will replace Wade, who leaves the holding company after 13 years.
The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade third-party tracking for first-party trust, clean data, and cultural transparency—or risk fading into irrelevance.
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.png&h=268&w=401&q=100&v=20250320&c=1)
