Men’s lifestyle brand Beardo has launched the Whiskey Smoke Eau De Parfum with a new campaign starring Chitrangada Singh and Kunal Kapoor.
The campaign has been conceptualised by the brand’s in-house team and aims to showcase the perfume’s long-lasting fragrance and sophistication.
Sujot Malhotra, CEO, Beardo, said, “Beardo is a personality-driven brand that is aspirational and classy. The inspiration behind creating this perfume was the aura of a successful man at the end of a triumphant day. The day and its duels may have ended but the night brings with itself new conquests to set eyes on – if you could just smell what this spirit, of waiting for the new battles smells like…Beardo Whiskey Smoke EDP has this transformative quality at the core of it; it’s a fragrance that awakens a drive in all of us, a drive for what’s next!”