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Read all the latest news from the marcomms world including updates from Tata, Omnicom Group, Bacardi, Kulfi Collective, Savills, Dentsu Creative PR, Network Advertising, Publicis, inDrive, Onetab and more, in our weekly round-up of people moves and account wins.
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Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive advantage in the streaming wars.
Under-16 digital behaviour in Australia is about to change, and ripple effects for brands will be everywhere.
Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.
The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%.