Campaign India Team
Jan 09, 2024

Brand ambassador round-up: Week of 8 January

Read about who has signed the likes of Hrithik Roshan, Genelia Deshmukh, Karan Johar and Vikas Khanna

Aarize Group signs Tiger Shroff 

 

Aarize Group has announced the appointment of actor Tiger Shroff as brand ambassador. With this association, the brand aims to use Shroff's influence to extend its presence across diverse media platforms, events, and collaborations, reinforcing its market presence. 

 

Vikas Khanna for Organic Tattva 

 

Organic Tattva has announced the appointment of chef Vikas Khanna as its brand ambassador for its organic flour and pulses range. To highlight association, the brand has rolled out a campaign featuring Khanna. Organic Tattva aims to promote health-conscious living and ethical consumption. Khanna's alignment with these values made him the perfect brand fit. Khanna aims to raise awareness about the advantages of organic living, emphasising the positive impact on personal well-being and the planet. 

 

 

Ayouthveda signs Genelia Deshmukh 

 

Ayouthveda has announced the appointment of Genelia Deshmukh as brand ambassador for its face care range. Deshmukh aligns with the brand's philosophy of emphasising the spirit of tradition and modernity in the pursuit of healthy skin. With this association, Deshmukh aims to bringing forth the age-old wisdom of Ayurveda in a contemporary, luxurious form. 

 

Black+Decker gets Karan Johar

 

Black+Decker has announced the appointment of director, producer and TV personality Karan Johar as brand ambassador for its air conditioners, refrigerators and washing machines business in India. With this partnership, the brand aims to expand its presence and bring both innovation as well as versatility to the Indian market. 

 

Hrithik Roshan for Clear Premium Water

 

Clear Premium Water has announced the appointment of actor Hrithik Roshan as brand ambassador. To highlight this association, the brand has rolled out a campaign 'clear rehne mai samjhdari' (wisdom to stay clear). The brand aims to promote a healthy lifestyle while addressing critical issues such as sustainability, environmental conservation, and the imperative choice of safe and pure drinking water through Roshan. 

 

 

Source:
Campaign India

Related Articles

Just Published

2 hours ago

GroupM axes global agency CEO roles in major ...

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

4 hours ago

Dileep’s redemption: Spotlight on India’s unsung ...

Sportz Village’s new campaign celebrates school coaches as change-makers, weaving emotion and grit into the story of a young cricketer.

4 hours ago

The CMO’s MO: Lupin’s Sourabh Agrawal believes that ...

The pharma firm’s senior VP says Gen AI levels the field, making smart deployment of innovative ideas the key to success.

4 hours ago

India’s DPDP Rules: A game-changer for data-driven ...

The proposed guidelines reshape marketing with data localisation, requiring innovative compliance strategies to thrive in India’s evolving digital ecosystem, opines LeapX's CEO.