Media
Jagadeesh Krishnamurthy
May 07, 2011

Your weekend reading list

Red FM’s Rana Barua shares his recommendations for your weekend reading

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

1 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

From cookies to clicks: ITC Foods’ multi-speed marketing play

2 From cookies to clicks: ITC Foods’ multi-speed marketing play

Googlies on Google: A curiosity-driven game for search

3 Googlies on Google: A curiosity-driven game for search

Nostalgia sells, but only when it’s designed to remember

4 Nostalgia sells, but only when it’s designed to remember

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

RCB’s brand value to cross $140 million: Qoruz

6 RCB’s brand value to cross $140 million: Qoruz

Brands unveil purposeful campaigns promoting green initiatives

7 Brands unveil purposeful campaigns promoting green initiatives

Mark Read to step down as WPP CEO after seven years

8 Mark Read to step down as WPP CEO after seven years

Kuku FM launches Kuku TV targeted at mobile-first viewers

9 Kuku FM launches Kuku TV targeted at mobile-first viewers

Are awards Fundamental?

10 Are awards Fundamental?

Related Articles

Havas elevates Rana Barua
Advertising
Jan 11, 2024
Campaign India Team

Havas elevates Rana Barua

Can't take your eyes off India: Havas' Rana Barua
Advertising
Feb 05, 2024
Rahat Kapur

Can't take your eyes off India: Havas' Rana Barua

The Ad Club elects Rana Barua as president
Advertising
Sep 15, 2023
Campaign India Team

The Ad Club elects Rana Barua as president

WATCH: We are working on acquisitions in the Indian media agency space - Rana Barua
Advertising
May 04, 2021
Raahil Chopra

WATCH: We are working on acquisitions in the Indian ...

Just Published

Big ideas, not big algorithms, will win Cannes
Advertising
4 hours ago
Vinita Bhatia

Big ideas, not big algorithms, will win Cannes

At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.

India’s Gen Z and young Millennials prioritise digital: Study
Media
4 hours ago
Campaign India Team

India’s Gen Z and young Millennials prioritise ...

23% of Indian content consumers are digital-only, while CTV viewership gains 3.5 crore new viewers, finds Kantar.

Dentsu, Criteo sign a global commerce media deal
Advertising
7 hours ago
Campaign India Team

Dentsu, Criteo sign a global commerce media deal

Dentsu to use Criteo’s Commerce Media Platform for global performance campaigns across its retailer channels.

Scrutiny over media trading will be a top story in next year, Campaign editors say
Advertising
8 hours ago
Gideon Spanier

Scrutiny over media trading will be a top story in ...

Five of Campaign's global editors spoke on a panel at Campaign House in Cannes.